Ganado, Arizona, in Apache County, is a chapter in the Navajo Nation. Rugs and blankets from Ganado have become world-famous since Juan Lorenzo Hubbell began fostering the art at his trading post in the 1870s. Born to an Anglo father, and Spanish mother, Hubbell grew up in New Mexico. In 1876, when he was twenty three, he relocated to Ganado. At one time, he operated over 20 Trading Posts across the Central Navajo Nation. When he died in 1930, his youngest son, Roman Hubbell, assumed management duties of the trading post. He contributed to encouraging the Ganado textile market and local Navajo weaving houses.
Hubbell set out to motivate weavers to match his vision for new and unique Navajo rugs. The first style he developed was the “Ganado Red. He modeled this design, distinguished by the use of deep red dyed wools, after paintings by the renowned artist E.A. Burbank. Today’s Ganado rugs still feature the deep red backgrounds with accents of black, grey, white and brown. They include black borders, serrated diamond designs in the middle, and “stair step” designs, as we can see in this Ganado Rug wall art set.